Nem is tudtam, hogy a náciknak volt arculati kézikönyvük. Mondjuk a William Gibson biztos tudta, amikor a Pattern Recognitiont írta:
National icons are always neutral for her, with the exception of Nazi Germany’s, and this not so much from a sense of historical evil (though she certainly has that) as from an awareness of a scary excess of design talent. Hitler had had entirely too brilliant a graphics department, and had understood the power of branding all too well.
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